Join CNW for breakfast with April Dunford, one of Canada's Top 10 Most Influential Women in Social Media, for a look at the importance of having a social media strategy and how you can implement one into your communications department.

April Dunford is a Product Marketing executive with more than 15 years of experience working with technology companies. She is the Principal Consultant at Rocket Launch Marketing, helping technology startups grow their businesses by improving their marketing strategy.

Prior to founding Rocket Launch Marketing, April worked in the Chief Marketing Officer's department at Nortel and was responsible for launching and marketing Nortel's Incubation Innovation program and Nortel's Green Initiative. Prior to Nortel, April held several senior leadership roles at IBM, including heading up the marketing team that launched IBM's entry into the Information Integration market.

April was Worldwide Director of Marketing for Financial Services solutions at Siebel Systems and prior to that was Director of Product Marketing at Janna Systems, one of Canada's most successful technology startups.

Breakfast is compliments of CNW Group. Please register early, as space is limited. A confirmation of your registration will be e-mailed to you in advance.